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Product Development

Product Development

AgriDev partners with clients to transform ideas into impactful products and brands, offering end-to-end expertise from concept design to market positioning. The service covers idea incubation, technical design, and brand identity development, ensuring products are technically sound, climate-smart, and aligned with donor and regulatory requirements.

AgriDev also supports communication strategies and promotional campaigns, tailoring messaging to resonate with target audiences while engaging local communities in the design and testing process. By embedding social inclusion and sustainability principles, products are developed to be accepted by communities, scalable in markets, and durable in value. This holistic approach ensures that every product is not only innovative and commercially viable but also socially responsible and environmentally sustainable.

What you get

Named deliverables, not adjectives

  • Product formulation
  • Label and compliance pack
  • Contract-farming agreements
  • Route to market

Indicative scale

Assignments from 65 businesses to 7,500 beneficiaries.

Field teams covering all Lebanese governorates, so size is rarely the constraint.

How we do it

KoboToolbox data collection

PDM surveys

MEAL frameworks

Logframes

Bills of Quantities

Contract farming agreements

Enumerator training and supervision

Market Systems Development

GAP and Climate-Smart Agriculture

Integrated Pest Management

Data quality

Validation matrices, pilot testing, standardised supervision protocols, and digital collection on KoboToolbox with real-time quality control.

Our projects

Where we have done this

Have a product in mind, or a crop with no market?

Tell us what you grow or make, and where you want it to sell. We reply within three working days.

Our Projects